Individual LinkedIn profile optimisation

Intensive, end-to-end LinkedIn profile optimisation for senior leaders.

The Challenge

Invisible leaders lose trust, talent, and influence. Your digital presence now shapes how employees, candidates, and stakeholders see you and your work, and whether they choose to follow, join, or back you.

LinkedIn is no longer optional. With over 1 billion users, executive visibility is a strategic lever to earn trust, attract talent, and strengthen organisational resilience.

%

of employees expect visible leadership in times of crisis (91% among financial readers) (Brunswick, 2022)

%

of candidates research a CEO’s online presence before applying (Brunswick, 2022)

What makes us different?

We provide an intensive, end-to-end profile improvement service combining 7 hours of expert positioning, a tailored content framework and one hour of one-to-one guidance. Participants receive a complete profile rewrite aligned to their goals, brand and audience, alongside clear themes, visibility tactics and practical coaching to help them show up effectively and confidently on LinkedIn.

  • We position leaders around purpose, performance and credibility, ensuring LinkedIn profiles reinforce organisational strategy, impact priorities and board-level narratives.
  • Profiles are optimised with a deep understanding of LinkedIn’s algorithm, search and SSI signals, ensuring real visibility and performance.
  • An end-to-end service for C-suite and senior leaders, combining expert rewrite, impact-aligned content themes and 1:1 coaching, so leaders show up clearly, confidently and consistently.

ImpactMatch maximised the value we got from LinkedIn, ensuring leaders had the opportunity to ask bespoke questions and overcome individual challenges. The team clearly has a vast knowledge of social media and digital channels, which they demonstrate with an infectious positivity, offering sound strategic guidance.

Key Account Manager | Circular Economy Consultancy

What you’ll get

  • Full professional profile rewrite and optimisation
  • Personal brand audit and positioning framework
  • Tailored content themes aligned with company and individual goals
  • SSI dashboard and content report
  • Profile built to perform under LinkedIn’s algorithm
  • 1 x 60-minute one-to-one coaching session

Optional Extras

  • Done-for-you 90-day visibility plan

Measurable outcomes

  • A clear, compelling and fully optimised LinkedIn profile

  • Stronger positioning aligned with organisational priorities

  • Greater visibility through an algorithm-ready profile

  • Confidence in how to share, engage and build audience over time.

    Trusted by leaders across energy, finance, tech, government and social impact

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