#ImpactExperts Masterclass: The essential ingredients to create partnerships that deliver commercial and social impact

Join our upcoming #ImpactExperts Masterclass with Jude Brooks (ex-Aviva) and Kate Crabtree (Comic Relief) on how to create impactful partnerships that deliver both social impact and commercial value.

This Masterclass is designed to help both sides of the coin: it’s for social impact and sustainability professionals in corporates seeking to identify commercial value from charity partnerships, and also for those working in charities who want to deepen the relationship with corporate partners and leverage their relationships to drive greater social impact.

During this session you’ll learn about:

  • The five key stages in building and executing powerful partnership, including how to align authentically, which levers to explore as you activate and amplify a partnership, and how to ensure you can measure success.
  • Actionable tips and strategies you can apply to both new and existing partnership to enhance their social impact and commercial value.

This session will be led by Jude Brooks who has extensive experience transforming marketing, digital and social action programmes in large corporates including Aviva, Tesco and Coca-Cola, and Kate Crabtree, who has over 20 years of experience working in the charity sector, including leading new partnerships teams at Unicef UK and Comic Relief.

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