Challenge
A Skills Provider needed a smarter, more impactful way to connect learners with employers and apprenticeship providers. Traditional recruitment processes were slow, impersonal, and ineffective at creating meaningful connections. Learners felt discouraged by the lack of interaction, while employers struggled to access a diverse and prepared talent pool. These inefficiencies were not just logistical, they had a real impact on learners’ opportunities and employers’ recruitment goals. On top of this, the provider needed to hit key project milestones within tight deadlines.
Solution
The provider sought a sustainable strategy to amplify social impact through employment. They teamed up with ImpactMatch, leveraging our Strategy and Platform services to create a sustainable way to speed up the recruitment process by delivering a JobSprint using our #ImpactTower platform.
This JobSprint was rooted in a strategy that prioritised social impact, measurable outcomes, and active engagement. The JobSprint provided a dynamic, accessible online environment where learners and employers connected directly, effectively bypassing the inefficiencies of traditional recruitment methods. Key features included:
Real-Time Connection
Employers saved time by conducting live 1:1 interviews with learners during the event, allowing them to provide immediate feedback and take swift action. With other event activities happening in parallel, employers could efficiently manage multiple priorities, maximising their time and ensuring productive outcomes for both themselves and potential candidates.
Dynamic Networking
Learners were able to explore the virtual exhibition floors, where they connected with apprenticeship providers and employers through 1:1 video and audio chats. This ensured that every interaction was meaningful, helping learners find opportunities that aligned with their goals while allowing employers to engage with candidates who met their specific needs.
Data-Driven Engagement
The platform’s analytics tracked participation and key milestones, enabling providers to demonstrate how the event met revenue targets. This data was crucial for showcasing the return on investment, ensuring stakeholders could clearly see the event’s impact and value.
Results
- Faster Outcomes, Lower Costs: By pre-booking 18 interviews and successfully completing 17 of them during the event, employers saved time on candidate searches and interview scheduling. With all activities centralised on a single platform, the process of matching learners with employers was faster and more cost-effective than traditional methods, enabling participants to focus on meaningful outcomes rather than logistics.
- Engaged Learners: Learners actively participated, networking with apprenticeship providers, engaging in interviews, and gaining valuable confidence from their direct interactions with employers. Guest speakers added to the experience, delivering practical advice and inspiration that helped participants leave feeling motivated and prepared for next steps.
- Sustainable Impact: By hosting the event virtually, this event eliminated travel, accommodation, mass catering, and material waste, reducing the event’s carbon footprint dramatically. This approach aligned with the provider’s goals for sustainability while still delivering high-quality outcomes, proving that impactful events can be both effective and eco-friendly.
- Delivering Measurable Outcomes: The event wasn’t just about activity – it drove real change. Employers connected directly with qualified candidates, resulting in immediate hiring progress, while the provider secured Milestone 2 ahead of schedule thanks to the event’s ability to provide robust evidence of engagement and results. Learners left with new opportunities, actionable insights, and meaningful connections.
- Positive Feedback: The event earned rave reviews, with 100% of participants saying they would attend another #ImpactTower event. Learners appreciated the accessible, confidence-building format, while employers praised the efficient and user-friendly process that made hiring simpler than ever.
This platform offers a revolutionary solution for Skills providers, in turn supporting employers with their individual recruitment needs, fostering meaningful connections, driving outcomes, and empowering positive change in the education and employment landscape.
Ready to create meaningful connections and drive impact?
Explore how our bespoke events strategy and innovative ImpactMatch Rooms platform can help you bring together employers, organisations, and talent for truly impactful experiences. Get in touch with us today to learn how we can support your next event and make an impact together.
